• The
    HVAC Contractors Guide to Greatness
    Frequently Asked Questions

    The basics before you join us.

    Learn More


What is a success call?

A Success Call is the HVAC Contractors Guide to Greatness. It’s an HVAC contractor’s guide to greatness! By scheduling one with us, you will discover how to use field-proven principles to supercharge your service and replacement business with such force and impact that you’ll break every personal money making record you’ve ever set!

Why should I schedule a success call?

By scheduling a Success Call, you’ll get a look at what could be a a better life with more free time and you will make more money, even if you want to stay small. You’ll discover some great insight in:

1. Advanced HVAC Business Knowledge you can’t find in any HVAC tech school.

2. The power of PriceFixer™. The innovative HVAC business model designed specifically for contractors that want to increase personal wealth and become master HVAC money makers.

3. The training solution that will make it possible for you to build the world’s greatest employees.

4. How to save “Big Time” on every item you purchase in order to operate a successful business.

Success Calls are the starting point to an HVAC contractor’s ROADMAP to success that will take you above and beyond just being a great technician, and turn you into a BUSINESS OWNER that knows how to make money.

Who Should Schedule a call?

Contractors who want to line their pockets with profitable replacement sales and grow their business should schedule a “Success Call”.

Should I Include My Management Team?

The information you’ll discover when you schedule a Success Call is so revolutionary; you are encouraged to bring everyone on your management team that is involved with driving the success of your business. Invite your spouse, office manager, service manager and installation manager and witness their contagious enthusiasm about the potential of your business. Your team will walk away from the Success Call so fired up knowing they NOW have the contractor’s roadmap to success to follow.

How Much Does a Success Call Cost?

Success Calls are absolutely FREE! If you are an honest, hardworking contractor, you are invited to discover (at no cost to you) exactly how you can use field tested HVAC advanced business knowledge in your own company to make a lot of money.

On this call, discover the real business outline of some of the most successful HVAC business builders and contractors in America.

What's the catch?

There is no catch. A Success Call is our way of giving you a “Success Test Drive of PRAXIS S-10®.” We simply hope you share the same vision and want to be a part of this contractor’s success group. In addition, PRAXIS S-10® pools the purchases for supplies, equipment, trucks, etc. of contractors all across the nation building a powerful buying network. This allows members to receive the lowest possible prices on virtually every item you will ever need to buy.

As the group grows larger, the more powerful each member becomes and the more money each member saves!

How is a Success Call Different From Manufacturer Training?

Manufacturers are good at manufacturing products. They are also good at selling you products. But what do they know about running a profitable HVAC business? If they knew how to do it, they would eliminate the middleman – YOU – keep the profits and do it themselves. If you want to discover how to operate a REAL successful business, you should learn it from PROVEN experts doing it in the field. The world’s most successful residential service contractors and HVAC business builders start with a Success Call.

NO theory, just REAL contractors making SERIOUS money!

How Much is the Investment to be a Member of PRAXIS S-10™

The objective is to create a HUGE competitive advantage for PRAXIS S-10® members. Some contractors would even state, “an unfair competitive advantage.” Therefore, the investment to be a member of PRAXIS S-10® is determined by many factors totally in YOUR control such as the population of the exclusive area you select.

Once you secure your area, you lock out all other contractors, giving your business a huge competitive advantage in customer care and money making opportunity. Upon submitting an application and subsequent approval, the PRAXIS S-10® team will discuss your individual goals and objectives with you to determine the proper investment to maximize your highest R.O.I.

If it’s not exactly what you want or need, PRAXIS S-10® is 100% free!

Transforming great technicians into Owners of great businesses

"Successful contractors are made not born. I'm living proof. When I met Mr. Abrams I was a struggling contractor with 2 employees. After applying his principles, I'm now a regional powerhouse with 12 locations."

– Jimmy Hiller

The Knowledge
To Succeed!

Find out How to
Increase Personal Wealth

Want to learn more?

Find out the HVAC Contractor's Guide to Greatness

Interested in scheduling a free HVAC Success call?

Fill out the information below and one of our representatives will be in touch with more information.

  • Dates & Map

What Members Are Saying About Praxis S-10...

  • “Great day. Great opportunity.”

    Steve Moon

  • “A great way to build a business. I think it’s a great way to leverage competition.”

    Herman Sears

    A1AC and Heating
  • “…a neat, effective, well thought out package.”

    Mitch Rosa

    Hudson Valley HVAC
  • “Very informative and innovative.”

    Andrew J Pribzick III

    Energetic Air
  • “Success Day was an informative, no pressure event that allowed us to see the future and presented an opportunity to be successful going forward.”

    Ward Woodruff

    Hurley and David, Inc.
  • “It was great. I had no idea what to expect coming from a very successful mid-sized HVAC company that is already members of other groups. But this is totally different!”

    Gary Woodruff

    Hurley and David, Inc.
  • “Very interesting and eye opening.”

    Michael Scirocco

    East Coast Air
  • “Very interesting.”

    Tony Kane

    Archie Heating
  • “A great presentation.”

    Steve Lewallen

    Steve’s Plumbing
  • “Great program, very informational.”

    Colleen Kilzer

    Dependable Heating and Cooling

A sample of what you will discover on your HVAC Success Call:

New World of HVAC

Introducing the New World of HVAC and how it impacts YOU. Find out how the scale has shifted in favor of the contractor and exactly what that means for your business.


PriceFixer™: The Breakthrough HVAC model specifically designed to increase replacements so you can stop selling and start installing.

Increase Sales

How to generate a steady stream of replacement sales with:

  • No salespeople.
  • No selling techs.
  • No commissions.

Remote Control

Techniques you can quickly apply to your business, which will allow you to run shop by remote control.


How to FLOOD your business with replacements using “Push Button” marketing techniques.


How to leverage the “big guys” massive advertising campaigns to help you make a ton of money.


How to gain a crushing advantage over all your competitors and become the business you’ve always wanted.


The advanced business strategies evidenced to transform your business into a profitable, money-making machine.

Recession Proof

How to transform your business into a “Recession-Proof” fortress so you never lose money again.

For over forty years

Contractors have asked the same questions:

How do I make more money?
How do I make my phone ring?
How do I make more sales?

The questions remain the same… The answers are totally different! What you thought you knew about HVAC is about to be turned upside down.

Praxis S-10® is the HVAC contractor's guide to greatness. Secure your future, schedule a call, and you will discover the knowledge you need to achieve phenomenal success!

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    Praxis S-10™

    About Us

    PRAXIS S-10® is the Exclusive Success College for Contractors.

    Jim Abrams Success Story

    Jim Abram’s Track Record of Success

    • Manufacturing
    • Contractor
    • Distributor
    • Affinity Group
    • Consolidator
    • Franchising
    • Utility

    For over four decades, Jim Abrams has been at the epicenter of every major change that has occurred in the HVAC industry… He’s known as the “Professor of Profits.” As a leading industry influencer and innovator, Jim has unprecedented experience throughout every inch of the world of contracting. He has taken his deep knowledge and understanding in contracting and business, and created a time-tested and proven 10-step formula for success. Now he has made this most closely guarded secret formula available to contractors everywhere seeking success via PRAXIS S-10™, the premier Success College for Contractors.


    In the 70’s, Jim led Trane’s entry into the residential HVAC business and took Trane’s “Five Saluting Men” nationwide. Perfecting the “Add-on” business, created a prosperous model for residential contractors.

    His unending entrepreneurial spirit led to the opening of his own business in the 80’s. They called him “The King of Replacements,” as he rapidly built the largest residential service company in North America. His innovations continued. Using unorthodox methods such as telemarketing, foot canvassers and direct mail he was the first contractor with over 10,000 service agreements.

    Next, Jim thought of a way to increase profitability. He entered the distribution business in order to supply his own company with equipment. Throughout this portion of his career, he shifted the marketplace from one that was considered too cold for heat pumps into one where heat pumps were a hot commodity. Jim was the first contractor to offer 10-year parts and labor, and the first contractor to private label HVAC equipment.

    In the 90’s Jim founded Contractors Success Group where he invented the contracting industry’s “Best Practice” concept. One out of two of the contractors that followed his wisdom, techniques and best business practices went on to become millionaires and multi-millionaires.

    Jim invented HVAC consolidation when he founded Service Experts. This was the first publicly traded HVAC Company, which grew to its peak of nearly a Billion-dollar residential service company. Then Jim took a very brief retirement – but he did not stay away for too long.

    Within the first decade of the 21st century, surpassing his first “Best Practice” organization, he launched what became the industry’s largest “Best Practice” organization, AirTime 500, Plumbers’ Success International, Electricians’ Success International and Roofers’ Success International.

    During this same time period, he built one of the largest residential service contracting companies in America, generating over $188 Million dollars in residential service revenue.

    Next, he introduced branding to the HVAC industry when he founded One-Hour Air Conditioning and Heating. With the rapid rise of this company, to his credit he has built two of the largest HVAC residential service companies in America.

    Almost all of the largest and most successful HVAC contractors in North America today have been clients and are using this business model created and developed by Jim Abrams.

    You can too, through his Guiding Principles for HVAC Success, now being taught at PRAXIS S-10™, the Success College for Contractors.

    Schedule your free HVAC Success Call!

    Discover what hundreds of contractors from across the country already have.
    Praxis S-10 is the culmination of 4 decades of innovations, knowledge, tools and training. Get the HVAC industries' very best on your team, committed to your success.

    Register for a Success Call now!


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