1517 State St Suite 300

Sarasota, FL 34236


Tel: 941.724.8655

Fax: 941.256.7477

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© 2019 by PRAXIS S-10®.  All Rights Reserved.    |    Privacy Policy (we'll never share your information)

The PRAXIS S-10 logo and shield are Registered ® Trademarks of PRAXIS S-10®





Customized solutions for any size contracting business.

Proven, maximum yield, 360 degree solutions for any size residential hvac contracting business guaranteed.

PRAXIS S-10® is unmatched in the residential HVAC industry. We are not a “best practices” group — but rather a team of real-world experts with over 125 years of combined residential home services experience to help you solve every challenge you face in your HVAC business. The experienced leadership team of PRAXIS S-10 have successfully developed, owned, and currently operate some of the largest residential home services companies in the United States. Your company will grow and become more profitable than you ever thought possible. You’ll discover how, using step-by-step, proven, real-world business systems that work — with direct one-on-one mentoring by some of the most experienced minds in the industry. This isn’t smoke and mirrors or a pump-you-up sales presentation. It’s real answers to your most difficult questions. If you’re serious about your future, your family, and your business — PRAXIS S-10 will help you find your way, no matter what size company you currently operate.

There isn’t one successful company or individual on the planet that hasn’t embraced a culture of training within their organizations or personal lives. Elite military units train and practice endlessly. Even the best professional athletes in the world use skilled trainers and coaches to continually pursue excellence. PRAXIS S-10 has developed the most detailed training systems, methods and techniques ever developed for the residential HVAC contracting industry. Our Maximum Yield Training™ core topics include basic to master level development for Management, Service Technicians, Selling Technicians, Client Care Specialists and Comfort Advisors. There is no other training system industry-wide that compares. Courses can be experienced live in a classroom environment, online or by direct mentorship. If you take your business seriously, and you seriously want to succeed — call us today to get started.

PRAXIS S-10’s entire focus is on your success. It’s our core mission. It’s our only mission. We don’t make our living by selling training courses or seminars. That doesn’t work — any more than one golf lesson will make you a professional golfer. This is a holistic 360 degree approach to helping you build a better residential HVAC business. There is no limit to the upside of your personal success. The time-tested, and scientifically proven, twelve pillars of success are included with your membership along with dozens of other Member Benefits. When applied correctly, your success is virtually guaranteed. So much so, that we offer all of our a Members a 100% money back guarantee. You simply can’t lose. Call us for all the details and we’ll explain how our guarantee works and how your company and personal success will prosper beyond anything you’ve ever imagined possible. Don’t dream of success. Live it! Schedule your personal Success Call today!


Discover the solutions you need to succeed.

No matter what type of contracting business solution you need, it's right here. From state-of-the-art training, operations, management, and inventory to sales, marketing, and increasing your profit, PRAXIS S-10 has the solutions. You won't ever need to "experiment" with your hard earned money to search for solutions that simply don't work. Ours do. They're proven and have been implemented by hundreds of successful contractors nationwide.

Making more money
Creating an exit strategy
Finding & retaining great employees
Closing more sales
Making the phone ring – even in the off season
Working on the business instead of in the business
Growing your business
Having more free time

The Science of HVAC Success.

It takes mountains of money and years of experience to discover what will and won't work. Don't spend your own mountains and years. PRAXIS S-10 is the specific 10-step formula PROVEN to accelerate profits and growth.

“I used to go into debt every winter. I’d make great money in the summer and just when I had vendors paid, winter would return and the cycle would restart. That all changed when I applied the Roadmap to Success. Now I have a predictable business and live worry-free.”


– Steve Moon


A legendary contractor and legendary team.

Contracting legend Jim Abrams, the man who defined success in HVAC, is now sharing his proven contracting business formula with the world through PRAXIS S-10.

the PROVEN HVAC BUSINESS SYSTEM that started it all

Jim Abrams has perfected the mastery of small business management and success. His easy to follow 10-step formula, PRAXIS S-10, successfully applied, has been evidenced to accelerated growth and profits for companies producing $80,000 to as much as $500 million in annual sales. His principles have been acclaimed and studied in various business and trade publications as well as colleges and universities.



For nearly three decades, Terry Nicholson worked side by side with industry legend, Jim Abrams, and helped him build the industry's most successful home services company. As the Chief Success Officer of PRAXIS S-10, Terry is bringing Jim’s tried-and-true 10-step business formula—custom-built specifically to serve today’s consumers—to contractors everywhere, so they can acquire the knowledge, tools, and proven processes to successfully grow their business and make money in HVAC – NOW. 



Jimmy Hiller is considered by many of his peers as one of the most successful contractors in the United States. He is living proof that successful contractors are made not born. When he met Mr. Abrams, Jimmy was a struggling contractor with two employees. After applying his principles, he's now a regional powerhouse with 12 locations and over $85 million in sales.



For over 25 years, Darren Dixon has been highly successful in the Home Services industry. Early in his career, Darren’s drive for success led him to industry icons Jim Abrams and Terry Nicholson. Under their mentorship, Darren grew his HVAC company in Las Vegas, Nevada from $2.5 million to $17 million in less than five years. 

Discover the true profit potential of your HVAC business!

Terry Nicholson and Jimmy Hiller invite you to receive a detailed market analysis and customized Profit Potential report for your business. See how, in as little as 12 months (with your current call volume and no additional marketing costs), your profit and revenue will skyrocket simply by applying the PRAXIS S-10 model. You will be amazed at the results!

The PRAXIS S-10 difference – In their own words.

Begin your extraordinary personal journey with PRAXIS S-10. Click on the testimonial link in the menu bar to see more.

It all starts with a free HVAC Success Call.

Simply enter your information below and begin your personal journey to contracting success. If you want to remain small but increased your personal income, you can do that. Want to grow and be a dominate player in your marketplace? You can do that too. The choice is entirely yours but you will become more successful than you ever thought possible – however you define success. The future is yours. You'll receive a custom tailored success plan that meets and exceeds you own personal goals. Schedule your free HVAC Success Call today!


You are one phone call away from transforming your contracting business – and changing your life. Here's a small sample of what you'll discover on your HVAC Success Call:


Be prepared to prosper in the New World of HVAC and learn how the changing age of digital consumer demand impacts you and what it means for your business. 


Build a TURNKEY replacement business model that will explode revenue and maximize cashflow!


The most advanced training system on the planet, repeatedly proven to build the most productive employees.


Techniques you can quickly apply to your business, that will allow you to operate your business by remote control.



How to FLOOD your business with replacements using “Push Button” marketing techniques.



The PRAXIS S-10 Freedom Won elite management program provides owners the ability to build a company that allows them to do what they want, when they want, how they want. Thus, gaining true freedom!


How to gain a crushing advantage over all your competitors and become the business you’ve always wanted.



The advanced business strategies evidenced to transform your business into a profitable, money-making machine.



How to transform your business into a “Recession-Proof” fortress so you never lose money again.


Schedule your FREE HVAC Success Call!